Posts by iancush:


    Targets New Spin on Gift Cards

    14 Nov 2008 in Advertising & Branding & Business & Creativity & Marketing & Tech

    The “cheap chic” marketing machine of target has come out with a novel idea for this holiday season. Instead of just giving a thoughtless gift card how about giving a gift card that is a gift it’s self! Sound confusing? Target recently introduced the new Target Digital Camera Gift Card ($50-$1000). This is the Hybrid of the retail world. The gift card features a 1.2 mega pixel camera that holds 50 pictures. The camera / card comes with a USB cord,...

    Even Space Isn’t Safe From An Internet Revolution

    09 Nov 2008 in Tech

    If Internet marketers are running out new global markets to tap there might be a solution on the horizon. The Internet is truly a global medium now it will be a universal medium. In an article in Time magazine’s best inventions of 2008 ”The Orbital Internet” has been listed as the 9th best invention of the year.  A new protocol titled the ”The Orbital Internet” is being developed for use in space and will allow e-mail to be sent and received in outer space....

    Visual Organization: Muji Chronotebook

    07 Nov 2008 in Creativity & Design & Zeal of Approval

    The perfect day planner for visually orientated creative thinker. This notebook allows you to organize your day, thoughts and notes in a perfect harmonious circle. Your life is not linear so why should your day planner be? It is a simple idea but like all great design simplicity is key. The planer organizes your day around a clock icon. The left side of the page is for the AM hours and the right side is dedicated to the PM. For...

    Change Can Happen: The rise of the Obama brand

    07 Nov 2008 in Advertising & Branding & Marketing

    Days after the monumental election of Barack Obama I am still struck by the power of his words and the vision of a better America he has created. As marketers there is something we can learn from Obama and his campaign. Obama a little know junior Senator just two years ago has transformed into the symbol of change and progress for the United States and I argue the world. This did not happen by accident, or over night. Obama’s 22-month...

    MySpace Opens Advertising Platform to Small Businesses

    22 Oct 2008 in Advertising & Business & Marketing

    MySpace is targeting small business with this week’s release of MyAds a low-cost do-it-yourself advertising tool. MyAds allows small businesses to target the social networking giants 122 million users worldwide. Users of MyAds will be able to create their own banner ads to display in targeted marketing campaigns ranging in price from $25 to $10,000 dollars. Ads will be targeted at MySpace viewers based on the selected target audience of your choice, markets are segmented based on age, sex, location...

    Need a boost of creativity? A Thinking cap could unlock your inner savant

    15 Oct 2008 in Business & Creativity

    Throughout our daily grind we all feel a bit struck for creativity. We long for those ethereal moments of clarity when creativity pours like a fountain of great ideas. The rest of the time we fight and work to conjure up the mere taste of a unique and unconfined idea. Scientist have developed and are now testing a “thinking cap” that might be the key to unlocking the repressed creative genius with in all of us. The device is a...

    Yahoo and Google friends at last: A Yahoo Google Merger on the horizon?

    10 Oct 2008 in Advertising & Business & Marketing

    Recent negotiations between Yahoo and Goggle have lead to a pending partnership. Yahoo will now host Google adwords within its own search engine. Yahoo will continue to display its own paid search advertisements right next to Google’s ads. An interesting juxtaposition that is sure to cause some initial confusion. A statement released by Yahoo estimates that the union would bring in an additional $800 million in ad revenue annually. Google and Yahoo will share the revenue generated from the partnership,...

    Apple Inspired Design

    09 Oct 2008 in Design & Zeal of Approval

    Here are two designs that I came across that are perfectly suited and inspired to complement your Apple computer and accessories. The Milk Desk The perfect desks to complement you’re simplistic, functional, creative personality. This desk is clean and clever with a minimal sturdy look that is packed full of I wish I would have thought of that design features. The Milk desk has built in organizers designed to hide away all of your lose, messy cables in a simple...

    Esquire: Electronic ink – the future of print media

    07 Oct 2008 in Advertising & Design & Tech

    When this month’s issue of Esquire arrived in my mailbox the cover didn’t Immediately grab my attention, it felt like a predictable modern cover design. However as I read through the issue something caught my attention. It turns out that the cover was designed to be printed using a revolutionary new feature “Electronic Ink”. Electronic Ink? Yes Electronic ink! A limited number of Esquire’s 75th Anniversary issue will feature an experimental cover that is printed with electronic ink. The electronic ink cover...